FASHION REVOLUTION WEEK!
It’s Fashion Revolution Week. A time to ask: who made my clothes?
Can you look at the labels of each of your clothes and imagine who made them?
Do you kind of know, but don’t want to think about it?
Or do you not know at all?
We’re living in a world of fast fashion*, constantly updating trends and a social media storm in which daily fresh looks have to be uploaded and judged.
What is fast fashion? It’s fast to make, fast to buy as it’s so cheap and fast to f**k up in the washing machine. If a pair of jeans costs £15, and was made on the other side of the world, you can guarantee that those that made your garment – and the environment – are suffering.
What is a ‘Fashion Revolution’? Weirdly, despite the word revolution, it’s nothing very controversial. It is essentially saying, “We should pay the right price for our clothes.”
I have largely eschewed buying fast fashion for myself, and I recommend you give it a go. I’d liken it to the time when I started cooking. Suddenly, by simply giving myself a bit of time to cook, I could make exactly what I wanted, exactly to my taste, that suited my figure and health. The taste of junk food and take-aways suddenly held less appeal, and I stopped frittering money away.
Since becoming a proud People Tree ambassador, I’ve stepped off the carousel of trends and newness. And it feels good.
This is my beloved Hester jumper from People Tree – instant classic!
Their clothes last. I have items I bought when I started modelling for PT 4 years ago that are still as fresh and new as the day I bought them. And if they’ve worn in a bit, it’s only so that the organic cotton is softer to the touch and melds to my body perfectly. The colours haven’t faded and I just LOVE them!
My Instagram feed might show me in the same few items on rotation – but actually, who cares? That’s real life! It’s great to re-use old items with new, because classic trends will always remain classic, wearable and chic.
Best of all, though, since wearing only People Tree mixed with vintage and old pieces in my wardrobe, I feel as though I’ve got my fashion spark back. When I was younger, I used to wear WILD outfits in crazy colours. Modelling and other people’s opinions sort of ground that out of me, and I started buying ‘classics’ from the high street (an LBD, a pair of skinnies with a vest) and not only did I feel BORING, I felt like I was losing my identity somewhat.
Recenty I’ve really got my fashion mojo back. I’ll always head into a vintage store and charity shops, just on the offchance. It’s how I got these numbers. The first is a kilt that was just above the knee, granny length, with a broken zip for £7. I took it the the dry cleaners, who cleaned it up, put in a new zip and shortened it, all for a tenner!
And this dress, I’m in love with! £10! There’s more to come on my Instagram over the coming days – I got an amazing kilt (new addiction) that looks as though it’s been plucked from Cher’s wardrobe!
Look at your label. People are dying to make cheap clothes that lose their shape in a couple of washes. Our environment is suffering from the harsh chemical dyes used to make our fabrics. Using toxic pesticides to grow cotton is ruining soil and leaving familes destitute.
Then head to People Tree and look at the gorgeous, current and timeless pieces you can pick up for – yes, a bit more than the high street in terms of price – but bargainous nonetheless. You’re not just getting an item that’ll last for years to come and look as fresh every time as the day you bought it. You’re investing in the planet we live on, and the myriad lives we share it with.
And you can’t put a price on that.
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